During the 1988 referendum in Chile, Augusto Pinochet calls for a vote. Those running against him hire young advertising executive René Saavedra to lead their campaign. Under a watchful eye, the men hatch brilliantly upbeat advertising campaign called "No" in order to win the election and free the people from the current leader's cruelty.
Great movie, acting and time-era scenery as well. It's great to know the ins and outs of this period in time in Chile. It's not hard to see now how dictatorships fool people to stay in power, and also incredible to see this one crumble with brains not violence.
an exciting movie and funny. Great to see a country can have a bloodless revolution.