Arby’s buys Pharrell’s hat for $44,100

By Tribute on March 4, 2014 | 2 Comments


Pharrell has been making headlines for lots of reasons lately: his Academy Award-nominated hit song “Happy,” his bold red carpet fashion choices and most importantly, his hat. The Vivienne Westwood creation, which Pharrell first sported at this year’s Grammy Awards, created a lot of buzz on social media for its funny appearance and striking resemblance to the hat in Arby’s fast-food chain logo. The ranger-style fedora, which attracted instant popularity and even got its own Twitter account, was put up for auction on eBay two weeks ago. The 40-year-old hitmaker promised a letter of authenticity to the highest bidder, as well as a guarantee that all proceeds would go to his charity, From One Hand To Another.

As for the buyer, it was none other than Arby’s, whose logo is a red ranger-style hat that could pass as Pharrell’s hat’s twin. The fast-food chain shelled out $44,100 for the iconic hat and tweeted at Pharrell: “You’re welcome. We’re HAPPY to support a great cause & get our hat back. Good luck at the #Oscars tonight!” The Arby’s tweet was a response to Pharrell’s public thank you after the auction closed on Sunday: “Thank you to whoever bought my Grammy hat on @eBay for $44,100. Your donation benefits From One Hand to Another.” ~Yara Matar



Comments & Discussion

  1. me • March 6, 2014 @ 9:02 AM

    Imagine please that the restaurant that you might eat at, can afford to shell out One Hundred And Forty Four Thoiusand; to buy a hat But Cannot lower the prices of food, for poor People who might or might not be able to afford their food!! Thats Your $$ u R Giving them!!

  2. Tammy • March 6, 2014 @ 10:58 PM

    Fortunately, Justin Bieber has his Atlanta mom, Jan, and his
    real mother to run interference, enabling the young singer to focus on singing instead of defending himself.


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