Iron Man 2 blasts box office competition

Iron Man 2Iron Man 2 (Tribute viewer rating: 4.1 stars out of 5) starring Robert Downey Jr. soared to the top spot at the US box office with an estimated take of $128 million and an incredible worldwide gross of $322 million in its first weekend. The sequel outperformed the original, which collected $96 million when it debuted in May 2008, making the sequel the fifth highest grossing movie debut of all time. Its competition lagged far behind, with no other film even breaking the $10 million mark. Last week’s top movie, A Nightmare on Elm Street (TVR: 2.7), was far behind in second place, earning $9.1 million. How to Train Your Dragon (TVR: 4.6), earned an additional $6.7 million in third place, topping the $2 million mark in its seventh weekend. Date Night (TVR: 4.1), starring Steve Carrell and Tina Fey, slipped a spot to No. 4, grossing $5.4 million, while The Back-Up Plan (TVR: 3.6) starring Jennifer Lopez, rounded out the top five with $5 million. In Canada, Iron Man 2 was also the No. 1 movie, while How to Train Your Dragon placed second; A Nightmare on Elm Street was in third place; The Back-Up Plan was in fourth; and Furry Vengeance managed to squeak into the top five as well.

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Comments & Discussion

  1. Chad • May 10, 2010 @ 4:50 PM

    I have a thought. If some retail stores offer t-shirts and figurines and other merchandice to promote movies, why doesn’t the Odeon theatres? There are magazines for the parents (Tribute) and food and games why not have a little retail kioske for blockbuster movies? The way i see it, this is a missed money making opportunity. Every season there is a huge movie that comes out, well why not sell Ironman 2 t-shirts and fun cardboard cut outs you can stand and get pictures taken with characters..make going to the movies even more interactive experience and profit from it as well. Shrek 4 comes out, well I’m sure the kids will want plush toys to keep busy in the seats and play with and bring home with them after they enjoy the movie.

  2. Thibz • May 12, 2010 @ 4:50 PM

    Submit that comment to Odeon, i believe there owned by Empire Theatres.

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