Is WWE Legend Chris Jericho becoming an industry?

Chris JerichoWWE superstar and media personality Chris Jericho parlays his larger-than-life persona into comedy with the second season of his series, But I’m Chris Jericho!, now streaming on CBC Network. In the series, Jericho plays a fictional version of himself, spoofing the very bravado that made him famous. He’s surrounded by an ensemble comedic cast including Andy Kindler (Bob’s Burgers), Scott Thompson (The Kids in the Hall) and Colin Mochrie (Whose Line is it Anyway?).

The show’s unique brand of self-deprecating humor resembles the folly HBO’s Curb Your Enthusiasm meets Lucille Ball’s relentless drive to achieve stardom on the classic sitcom, I Love Lucy.

His podcast, Talk Is Jericho is one of the world’s most downloaded podcast programs, recently acquired by Westwood One, and Jericho’s rock band, Fozzy, landed a place on the Billboard charts with their seventh studio album, Judas. A collaboration with Hot Topic clothing stores on a T-shirt featuring his likeness and emblazoned with “Jerichoholic,” ensures his name and image are everywhere these days.

In Jericho’s new book (the fourth one he’s written, if you’re counting), No Is A Four-Letter Word, Jericho describes himself as an underdog who set his sights on professional wrestling and rock ‘n’ roll, while growing up in a small town in Winnipeg, Canada. ~Allison Kugel

I read your latest book, No Is A Four-Letter Word. You’re a “Mountains in the Distance” kind of a guy. You don’t rest on your laurels. It’s not about the mountain that’s already been climbed; it’s about that next mountain in the distance. Even though you’ve done a million different things, is there a dream or goal yet to be fulfilled?
I don’t really have an answer for that, because I don’t set goals or boundaries for myself. I react and go with the flow of opportunities that are offered to me. When I was a kid I wanted to be in a rock ‘n’ roll band and I wanted to be a wrestler; those were the two goals. People didn’t think I could do either of them. But here we are 27 years later. Once you get that kind of confidence and success rate, then you become dangerous. Now I’ll try anything and most of the time it’s a success. I don’t do anything for the money. I don’t do anything that I don’t feel that I want to do. Therefore, it all flows together because I’m just being me and committing to something, and wanting it to be good. It’s when you don’t feel right about something. It’s like if you were writing a piece about someone that you’re not really feeling, and not into. It’s never going to be as good as something that you’re excited about and want to do. Even talking about But I’m Chris Jericho, this is an idea I had in 2005 when I left the WWE and took a break because I was burned out. I went to L.A. to study acting. I’d go to these auditions and there would be 10 guys who looked exactly like me. You go in and do one line like, “These pretzels are making me thirsty.” And it was like, “Thank you. Next.”

I like the Seinfeld reference…
I’d be thinking, “But I’m Chris Jericho. I have a fanbase and notoriety.” I learned in Hollywood that nobody gave a sh**. I thought, what would happen if Jericho got blackballed from wrestling and had to start from scratch as an actor? That’s where the idea came from for But I’m Chris Jericho. I pitched the show for eight years! It was finally sold in 2013 for a first season. Then it took four years for the second season to be made.

Why is that? I loved the first season of the series, which was hilarious. Why did it not get picked up for a second season until 2018?
That’s the million-dollar question, because it was a hit and it won a lot of awards. At the end of it, I realized it was really good, and we created this universe with all these wacky characters; Scott Thompson was in it, Colin Mochrie was in it from Whose Line Is It Anyway?, Andy Kindler from Everybody Loves Raymond and Bob’s Burgers. These are really funny people. We won awards at the Los Angeles Film Festival, Toronto International Film Festival, Vancouver Film Festival.

How did the show get revived?
CBC Network in Canada called a year ago and they wanted to do another season. It’s really gratifying. If I believe in something, I will do everything I can to make it happen. After we did the first season, and you were talking about the mountain, I wanted to do more. I knew there was something to this show that was special and funny. Thankfully, finally, CBC agreed with that. If you really want something to happen, sometimes it doesn’t happen easily, and that’s okay. You have to believe in it and stick with it, even if it’s not easy.

What do you teach your three kids about making their dreams come true, or do you simply lead by example?
Just set an example, because they’re young right now. One thing I don’t tolerate in my house is if they say, “Well, I’m not good at this,” or “I suck.” No, you don’t! If you want to be good at something, you have to put the time in. That’s the thing with a lot of kids these days: trying once or twice, and if it doesn’t work out they go on to the next thing. If you really want to do something, for example, if you really want to play basketball, it takes more then three free throws at the net to get good. You’ve got to spend hours practicing. That’s what I show my kids, that hard work always wins.

Denzel Washington has a saying he uses a lot that I love – “Anything you practice, you get good at.”
It’s true. And some people do have a natural talent for something. I could play guitar every day, and I’m not necessarily going to be Eddie Van Halen, but I could probably get to be a pretty damn good guitar player. And don’t worry about what this guy down the block is doing or succeeding at. It’s about, how can you improve yourself on a daily basis? How can you get better at what you want to do? Don’t worry about anybody else. Be happy with what you’re doing.

Which opportunity came first for you, WWE or your band Fozzy?
Chris JerichoI started playing music when I was 13 or 14. I began wrestling at 19. The wrestling took off first, but I still always dabbled in the music. Then I finally met the right guys, and the music came to fruition in 1999. I was finally able to start working on music because I had finally met the right guys that I wanted to play with. I’ve always had to keep both vocations separate, because a lot of times a celebrity will start a band more as a novelty and sometimes they’re not really all that good at it. I knew I would have to work twice as hard to get respect because of who I am, but that’s fine. There is a select group of people who can do both. Taylor Momsen of Reckless, Jared Leto with 30 Seconds to Mars, or Johnny Depp with Hollywood Vampires. If you’re good, you’re good. A good song and a good musician is a good song and a good musician. Doesn’t matter what else you do on the side. I don’t mind going the extra mile to prove to people that Fozzy is a great rock ‘n’ roll band. Judas (the group’s seventh studio album) has been in the top 10 for nine weeks on radio, and doing 10 million streams.

Do you feel that Fozzy has arrived? Or do you feel you have something more to prove?
We’ve definitely arrived, and we’re bigger now than we’ve ever been. If we stopped tomorrow that’s fine, but until we’re headlining arenas, headlining stadiums, there’s always more you can do and bigger you can get. But I’m not worrying about what the Rolling Stones are doing; I’m worrying about what Fozzy is doing. As of right now, we’re the biggest we’ve ever been with a legit hit song, so yeah, we have arrived. We’ve had some other hit songs, but Judas is on a completely different level. I call it “The Judas Effect.” The awareness of the shows and the awareness of the band, they’re playing it at hockey games now.

Do you see Fozzy, at some point, headlining at Madison Square Garden?
Absolutely. If I didn’t… quit now. I grew up in Madison Square Garden. My dad (retired NHL player Ted Irvine) used to play for the New York Rangers. I remember sitting in the crowd at three or four years old watching him play, and hating the fact that it was so loud. The crowd was so loud, and fast forward to 1999, I made my first appearance at Madison Square Garden for WWE. Then fast forward a couple of years later in 2008, John Cena and I had a cage match that broke the box office attendance record for the WWE Main Event at MSG. It all comes full circle. And, yes, now I want to take Fozzy to Madison Square Garden.

I want to talk about your dad, Ted Irvine, who as we were discussing, was a successful NHL hockey player with the New York Rangers. Was there ever a time when you wanted to follow in his footsteps to become a professional hockey player?
No. After my dad retired we moved to Winnipeg, and everybody plays hockey there; it’s just what you do. I had fun playing hockey; it was a great childhood experience. But honestly, I just wasn’t very good at it. There were four tiers. Tier 1 were the best guys, tier 4 were the worst. I was always a tier 3 guy. They would have tryouts, and I could never even get to tier 2. I wasn’t the worst player, but I wasn’t the best. My dad knew it; he knew I enjoyed it, but the passion wasn’t there. I was always passionate about music and wrestling. Once I let him know what I wanted to do, he was super supportive. We drove out to Calgary to check out the wrestling school, the year before I left to go in 1989. He drove me out there to see what his son was going to be getting into. He was always very, very supportive because he knew hockey wasn’t my thing.

Why wrestling?
Why does the world rotate? It always appealed to me. My grandma used to watch it when I was a kid. She’d freak out and yell and scream at the TV. There was always this Saturday trifecta of Bugs Bunny, wrestling and then hockey on television. That was just a Saturday night. She always loved wrestling, and I always enjoyed it and watched it with her. Hockey was always about the team. I liked that wrestling was about the individual and the characters and personalities. Because I was really into music, I liked that a lot of wrestlers had a kind of rock ‘n’ roll type of attitude and image. I became mystified by it.

The theatrics of it all; the combination of theatrics and athleticism in one…
Exactly, and characters… the personalities. That’s where it all started. I became a big wrestling fan. I was watching a local wrestling show from Calgary and they advertised the wrestling school on there, and that was it. You’d see wrestling shows on television that were from New York, California, Chicago. Back then, New York might as well have been Mars! How was I going to get to New York? But Calgary, I could get in my car and drive there in 13 hours. I decided I wanted to go to Calgary and train how to wrestle.

In your book, you wrote you were shocked that women in Saudi Arabia were not permitted to attend your WWE show. In light of what is going on in the United States right now, with women fighting for equal treatment in the workplace and the fact that you have daughters, what kind of impression did that experience leave with you? 
I’m not going to protest it. When you travel the world, different countries have different customs. Different religions have different customs; different races of people, depending upon where you are, have different customs. You can’t mess with it, you know? When in Rome, as the saying goes. I’m not going to protest going to Saudi Arabia because they don’t allow women to go to the shows. I think it’s ridiculous, and it hurt the business. You go and play to a 70 percent full house because there’s only guys in there. The vibe is different. It’s not as fun, because you don’t have that female element and the reaction they give you. And why wouldn’t you want women there? But that’s how it is. I can’t change the entire Muslim tradition and the way they do things. I just observe. It’s like the Prime Directive in the Star Trek universe. You can observe, and if you can’t change it, don’t try to.

Do you feel like something of a journalist when you are interviewing guests for your podcast on Westwood One, Talk Is Jericho?
I don’t do interviews in that way. It’s more of a conversation. It’s more about relating, talking, connecting and just having a great conversation. There aren’t questions or a specific structure. When people leave my show, they leave thinking it was a fun show and they were excited to be a part of it. It’s more about being curious and personable, and respecting people who have accomplished something, whether it’s the most famous of actors, hall of fame musicians or a guy I went to high school with. People follow me because it’s Jericho’s show, not so much because of who I have on.

Do you think you have a big ego?
Absolutely. Not in a dangerous or bad way, but you have to be aware of who you are and what you’ve accomplished. You don’t brag about it, but ego isn’t necessarily a bad thing. You talk to anybody that’s accomplished anything and they’re going to have a little bit of an ego, because you know how much you went through to get it. Like you said about Denzel, you practice something enough, and you get good at it. Well if you practice something and you become good at it, you become one of the best at it, how could you not have an ego? But there’s still a way to be humble and have an ego, if that makes sense. Someone giving you accolades and their undying admiration, that’s a pretty cool thing. To know you’ve changed somebody’s life or influenced somebody’s life in a positive way, it’s very powerful. That is very humbling and one of the reasons I still love doing what I do after 27 years. A lot of people rely on me to entertain them and to help them out of situations where maybe they’re having a bad day. They can have a laugh on me. I also know that when I walk down the street, nine times out of 10, someone’s going to want to take a picture or say hello, and I don’t think it’s a bad thing to have that sort of ego. If it is, then I’m guilty of it. I don’t think it’s possible to not have an ego when you have been doing as much as I have and had the level of success I’ve had over the years.

You’re now 47. What are your thoughts about turning 50? What does the number 50 signify in your life?
Nothing, really. I just had this match in Tokyo (at the Tokyo Dome for New Japan Wrestling) and it was a great match. People were calling it the best match of Jericho’s career, and saying, “Who can believe he did it at 47?” I don’t think of myself that way. I think of myself as someone who’s still in his prime. Because of an age, people are supposed to say that you’re not? Is aging going to happen? Of course, it is. You can’t stop time. But for now, at 47, I feel like I did when I was 27. But I’m a lot smarter and a lot better. Fifty? As long as you still try these days, you can still look good, you can still be cool, and you can still contribute. I saw the Stones last year. Mick Jagger at 74 was still the best front man in rock ‘n’ roll. Not a great front man for 74, a great front man, period! I saw Ann-Margret the other day, she’s 75, and still amazingly gorgeous. There’s no retiring at 55 with a gold watch, anymore. My dad still works at 74. Why shouldn’t he?

So, Chris Jericho at 50 will be a non-event?
Jericho at 50? What happens if at 50 I have a better match than I had at 47? What happens at 50 if Fozzy has a Number 1 song? I’m much smarter now than I was when I was young. As long as my attitude and drive don’t go away, it doesn’t matter what age you are.

Allison Kugel is a syndicated entertainment and pop culture journalist, and author of the book, Journaling Fame: A memoir of a life unhinged and on the record. Follow her on Instagram @theallisonkugel.

All photos courtesy Chris Jericho.

Chris Jericho

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Comments & Discussion

  1. paul • January 27, 2018 @ 12:14 PM

    Keep going you’ve got a great attitude. Positive!

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