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James Franco talks about dark side of porn

James Franco, 34, plays Playboy founder Hugh Hefner in the upcoming biopic Lovelace - which stars Amanda Seyfried as the titular porn star character. He told ShortList magazine: "I play him during his 70s persona - a much younger, more self-aware Hef. It's funny, watching old interviews to research the part, I saw that he's not just a smut-hound, he's pretty interesting. His aim was to mix the mind and body in his magazine in a way that was unprecedented back then - really raw. It's a tame publication these days." James hopes Hugh will appreciate his "dignified" portrayal and he has made sure to capture the darker side of porn accurately. He added: "I tried to portray him with a bit of complexity and dignity. But there are also the needs of the film to address - to fit him into the kind of story the producers are trying to tell. Linda Lovelace might have started off wide-eyed about the porn industry, but it gets serious, and Hef has to deliver some of that harshness to her. I don't think he's seen it yet, but I hope he'll like it." The late Linda Lovelace - real name Linda Boreman - is one of the most famous adult actresses of all-time and shot to prominence after appearing in the 1972 movie Deep Throat. However, she later became a prominent anti-porn campaigner, claiming she'd been forced into porn by her controlling and abusive husband Chuck Traynor.