Twilight star Kristen Stewart has left behind her tomboy image in the past year as she’s made glamorous public appearances at premieres, dressed to the nines in a variety of designer gowns. Her new image has paid off, in the form of a contract with Balenciaga Fragrance. “Balenciaga has always stood out to me,” Kristen told Women’s Wear Daily yesterday after the news was announced. “Even when I first began to consider fashion and admittedly rarely knew the brand I was wearing, I always recognized and loved Balenciaga. It feels full circle to be involved with something that spoke to me then and of course continues to excite me now. The brand is just cool. That’s the way it is. I feel drawn to it. It provokes on a number of levels. It isn’t afraid or contrived. It hits a very cool balance, always. Always pretty undeniable.” Balenciaga creative director Nicolas Ghesquière was thrilled to sign Kristen on to the new scent, saying, “Kristen embodies the modernity of the new Balenciaga fragrance with her unique sensibility and intelligence. From her early appearance in ‘Panic Room’ to her independent choice of ‘Welcome to the Rileys,’ I’ve always sensed her progressive character. In 2006, I invited her to appear in a project shot by Bruce Weber. Since then, I’ve always wished to collaborate with her further, knowing that she shares the radical spirit of Balenciaga.” Kristen, who had a busy 2011 filming the upcoming movies On The Road, Snow White and the Huntsman and The Twilight Saga: Breaking Dawn – Part 2, is currently taking a little time out from filming to spend time with her Twilight co-star boyfriend, Robert Pattinson, who also has three movies coming out this year.