Elizabeth Taylor

2015 Earnings: $20 million

Before there was Glow by J.Lo or Britney Spears' Curious, there was Elizabeth Taylor's White Diamonds. The innovator of the celebrity fragrance industry, screen legend Elizabeth has had a total of 15 scents, beginning with Passion in 1987, followed by the best-selling celebrity fragrance of all time, White Diamonds in 1991 -- which to this day, continues to sell well into the millions.